Erasmushogeschool
Laugh Track Brussels
After the March 2016 Brussels attacks, Erasmushogeschool Brussel wanted to send out a positive message. Brussels, our beloved capital, is still a magnificent city where students can enjoy the best education in a magnificent, entertaining environment.
To really prove that Brussels is still a most vibrant place to study and to live in, we taped hundreds of minutes of laughter from all over the city - specifically the laughter of the students of Erasmushogeschool. Everybody was invited to download the laughtrack and to use it for their own video production. The campaign made national radio news, and the number of applicants even grew slightly this year.
